Tuesday, 20 November 2012

Mona Vie launching operations in India

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The US based Mona Vie, the global leader in health and wellness industry, will soon be launching its operations in India, with plans to open offices in five cities, including kochi, in the first phase. The first 5 offices will be set up at Chennai, Bangalore, Kolkatta, Guwahati and Kochi by Nov 21 and by the end of this year 5 more offices, including New Delhi and Mumbai would be started. By 2012 march, offices at Ahemdabad and Hyderabad would become a reality. Kerala, which is witnessing a robust growth in the Multi Level Marketing segment, will be the next big investment destination for Mona Vie, Randy Larsen, Founder and President Asia Pacific and Latin America, told reporters here. India will be the company's number one market in the world and about 130 distributors would be appointed. There are plans to develop various ayurvedic products, including medicines and to set up a manufacturing unit in Kerala, he said. 'We have plans to export ayurvedic medicines from India to the rest of the world'. The company has entered into a letter of intent with a kerala ayurvedic company, he said but refused to give any details. Efforts are also on to set up a training and education arm in India for employees, he said. Welcoming the recent guidelines of the state government on the Direct Selling business format, he said the company would fully adhere to the laws of the land. Raj Lingam, President-South Asia, said Mona Vie, being a global playerfollows principles, ethical and process driven approach when networking its distributors as well as customers. Kerala being a potential market in the healthcare segment, will prove to be a tremendous opportunity for the company to start off the Indian operations with a huge success. The company will be launching 5 key products rich in antioxidants and healthy formulas to enhance the health and energy levels of the customer. Started in 2005, the company has its footprints in 20 countries now.

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